The Complexity of Simplicity in Design with Dan Saffer

Thursday, January 20, 2011 - 05:45 to 07:30
OCAD University, 100 McCaul Street, Auditorium (main floor)
Community members: 

"Everything should be made as simple as possible, but not one bit simpler." So said Albert Einstein. But how? How can you take complex pieces of functionality, put them all together and make them as simple as possible...without alienating experienced or power users?

This talk will outline ways of framing problems, working through concepts, and creating affordances and interface layouts that emphasize and promote simplicity—even with difficult, powerful systems. Creating simplicity is, as it turns out, pretty complex.

About our Speaker:

Dan Saffer is an interaction designer and the author of two books: Designing Gestural Interfaces and Designing for Interaction. He is the co-founder and one of the principals at Kicker Studio, a design consultancy in San Francisco that does "interaction-infused" product design. Since 1995, Dan has designed devices, software, websites, and services that are currently used by millions every day. He speaks at conferences and teaches workshops on interaction design all over the world. He and his products have been in BusinessWeek, Fast Company, and Wired, and his design innovations have received several patents.